December 2009
61 posts
A Little Holiday Cheer Goes A Long Way →
I love holiday cards. I really do. I love sending them and I love receiving them. I love walking down to my mailbox and seeing it full of cards. Before email and Facebook, the once-a-year holiday…
Wishing everyone a Merry Christmas! Have a safe holiday weekend.
The Twelve Days Of Email →
Since there has been much talk of new messaging channels “killing” email during the past decade, I thought it would be appropriate to consider for a moment just how critical email is to each of us…
Kris Kringle, Marketing Guru →
It’s common for words like “expert” and “guru” to get tossed around in marketing circles, typically reserved for only the brightest of thought leaders. But we should all know by now that even the…
RT @pkennard: RT @ekucharz: Great FiLife infographic “The Road to Debt”. We all know someone. http://digg.com/d31DbLX if you like, give …
Retail Email Highlights of 2009 →
It’s been another amazing year in retail email marketing. No one can say our industry is boring. There were plenty of challenges and plenty of creative and inspiring solutions from marketers. Here…
Using Pay-For-Performance To Retain Customers →
Why can’t we apply the same principles of performance marketing to retention marketing? Why is it that you spend so much to acquire a customer, but you still have half of your customer file of…
Brittany Murphy, Actress, Dies at 32 - http://nyti.ms/928Owk
Tweets Are Coming to LinkedIn - http://nyti.ms/6AR1OM #linkedin #twitter #nytimes
Twitter Disrupted by Web Attack - http://nyti.ms/82gvCM
AOL CEO Armstrong on Monetizing Content (CNBC) - http://nyti.ms/5LNtm4 #aol #timarmstrong #cnbc
Bit.ly Offers a New TV Service and a Shorter URL - http://nyti.ms/5Q1F0u #bitly #bitlytv #nytimes
RT @trishm00re: We can’t wait for our trip to Universal’s Loews Resort in Orlando FL next week! #orlando #universalstudios
Think you are a smart cookie? Test your cookie knowledge http://shar.es/aDFKo
Really Good News: Microsoft IE browser continues to lose ground to Safari, Chrome and Firefox! http://bit.ly/6Fjdn3
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WatchIron Man 2 movie trailer from Marvel.com - Iron Man 2 hits theaters May 7, 2010
Benchmarking: 'Average' Is The New Bottom →
The most frequently asked question from email marketers is some variation of this: “What is the average (blank) rate?” Ugh. I understand why marketers ask this and similar questions, but I have to…
End of Year Sale! 15% off + another 10% off for annual accounts by 12/27 - Use Code: HAPPYDAY09 at http://www.icontact.com
RT @LocalTechWire: New blog post: Credit Suisse, which has major operation in RTP, pays $356M, admits ill… http://localtechwire.com/6632235
Metrics, And When to Ignore Them →
With that title I either have everybody’s attention, or nobody’s. “Ignore” and “metrics” rarely figure into the same sentence for email marketers. Even “honey-soy salmon fillets” shows up in…
RT @bonder: “What Matters Now” - Seth Godin’s new free eBook http://ff.im/-cYVVi
RT @MobileCrunch Bar-code Scanning RedLaser iPhone App reaches 750K downloads, over $1M in revenue http://bit.ly/6JhkOx
Take It Personally →
“You are not my friends and I don’t want you to be my friends.”That’s what a recent college grad proclaimed about using personalization in subject lines at the Email Insider Summit. How can a…
Summit: Maybe Less Focus On Social Topics? More... →
We had a blast on the mountain in Deer Valley last week at the Email Insider Summit, aside from a bit of altitude sickness. I was really impressed with the output from many of the speakers, the…
Swish hosting offers →
Swish Hosting is pleased to announce their new and improved hosting service. The service offers Swish Hosting customers web site hosting on either Windows or Linux with unlimited web…
165 eCard Extras →
In issue 165, which goes on sale from December 17th, we ran a tutorial on creating eCards with HTML5.
Unfortunately we didn’t have all the assets readied in time for inclusion on the CD…
RT @Jason: Is Facebook unethical, clueless or unlucky? http://bit.ly/4WZmtL @techmeme
Interest Rates Are Low, but Banks Balk at Refinancing - http://bit.ly/88buqr
NY Times Mortgage Interest Rates over time - Chart - http://bit.ly/4EpW7Q
Your 10-Day Forecast for Orlando, FL (32827) →
Tonight: Low 66°F.—— Mon: Partly Cloudy & High 85°F / Low 68°F.—— Tue: Mostly Sunny & High 84°F / Low 66°F.—— Wed & Beyond…. For more details?
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“Learn as if you were to live forever; live as if you were to die tomorrow.”
– John Wooden, legendary basketball coach of UCLA
I am loving the new Chrome browser from Google for our iMac and Macbook Pro - http://www.google.com/chrome
Planning our trip to Orlando with Trish… Loews Resort here we come!
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Orlando Florida Weather
Orlando Weather Forecast, FL
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Chapel Hill North Carolina Weather
27517 (Chapel Hill Weather Forecast, NC)
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Montana hangs on to beat App State in FCS...
MISSOULA, Mont. — Jabin Sambrano caught a 25-yard touchdown pass from Andrew Selle with 1:31 left, and Montana survived a last-second rally to beat Appalachian State 24-17 on Saturday and reach the Football Championship Subdivision title game.
Montana (14-0) dealt with frigid temperatures and slippery conditions on a snow-covered field to make the championship game for the second straight year....
RT @AOL_Advertising: Have you seen AOL’s beautiful new homepage? http://ow.ly/KYtG
RT @AOL_Advertising: Today is a big day for AOL - NYTimes.com http://ow.ly/KB95
Have You Heard About The 'Sh*t' Folder? →
We talk a lot about whether our email programs are making it to the inbox or to the bulk folder — but have you ever stopped to think about what the recipient does with the email if it lands in the…
Embracing Consumer Skepticism and Empowerment →
2009 marked a critical year where mass awareness and adoption of social media collided with a global financial crisis. The result? Consumers became more skeptical, conscientious, and empowered — all…
Obama Offers Help for Small Businesses - http://bit.ly/602e3u
Google Unveils News-by-Topic Service - http://bit.ly/5nXEI6 as part of the ‘living stories’ project with NY Times & the Post
Mortgage Relief Plan Shows Weak Results - http://bit.ly/8CXwA9 Here’s to all my friends still in the mortgage industry - hang in there!
It’s Google Chrome Day! Extensions & Mac Version Available Now - http://bit.ly/6coGG0
Google Adds Live Results From Twitter to Searches - http://bit.ly/4IvEkO
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RT @googleanalytics: Don’t forget - the GA Webinar is Tomorrow! Find out information & register here: http://tr.im/gawebinar #measure #g …
Four Email Marketing Predictions for 2010 →
Among my forecasts for next year: Inactivation campaigns will become more important, thanks to ISPs giving weight to engagement metrics when determining whether to deliver to the inbox or junk folder…