iContact & PRWeb Present Online Marketing Seminar
Live Event Designed to Help Businesses Build Strong Customer Relationships
Durham, NC (Vocus) April 2, 2010 — iContact and PRWeb are joining forces to present a live, in-person seminar: “Growing Your Business with Online News Releases and Email Marketing.”
To be held on Tuesday, April 13 in Las Vegas, Nevada, the seminar will show participants how to build strong relationships with their customers and drive new customer traffic to their web sites.
Chuck Hester, Communications Director at iContact and James Wong, Communications Manager, along with Harry Brooks, President of Search First Internet Marketing, will conduct the seminar and workshop.
“This event will teach small business owners how to take a holistic approach to online marketing,” said Sophie Shiatis, Vice President of ECommerce. “Methodic, sustainable campaigns rooted in the fundamentals that this event will teach, will help small business owners improve online visibility, drive website traffic and ultimately increase sales.”
Highlights of the Seminar Include:
• How to use email marketing and online news releases to get the best results;
• How online news releases can help you achieve high rankings in search engines;
• How you can use your promotions to drive new traffic to your site while building relationships with your existing customers;
• How to create engaging content for prospects, customers, even search engines;
• How to conduct keyword research to find relevant news search terms that your target audience is likely to use;
• The best practices used in writing effective online releases that drive results, guaranteed!
Details and registration information can be found at: http://tinyurl.com/LasVegasSeminar. Cost of registration is $119 and includes lunch.
About iContact
With more than 62,000 customers, iContact provides email marketing for SMBs and non-profits. iContact allows for easy creation of email newsletters, surveys, and autoresponders. Market leaders like Bank of America, Ford, Intuit, Vonage, Symantec, International Paper, LG Electronics, ReMax, United Colors of Benetton, and Centex Homes, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods.
iContact, designed for the SMB market is available at www.iContact.com; iContactPlus, a suite of custom and managed services designed for mid-sized organizations, is available at www.iContactPlus.com.
For media inquiries, contact Chuck Hester, APR, Communications Director, Chuck(at)iContact(dot)com or (919) 459-1451.
Visit us on Twitter @iContactCorp (http://twitter.com/iContactCorp), iContact Linkedin Group (http://www.linkedin.com/groups?gid=910997), and our Facebook Fan Page.
Social Media Savvy for Non-Profits
My Carolina Today - Sharon talks with Chuck Hester from iContact in Durham about how to better use social media for non-profits. He suggests that your should use social media as an element in your overall marketing plan. Don’t rely just on social media to get the word out.
You need to have the “big four” in your social media arsenal: Facebook, Twitter, Linkedin and You Tube
1. Know what you are talking about.
2. Always be transparent.
3. Be yourself.
4. Post frequently.
5. Add value.
6. Respond.
7. Listen to what others have to say.
8. Learn from your mistakes.
9. Be external.
10. Have fun!
iContact Ranked #1 Email Marketing Service Provider in Website Magazine’s 2010 Top 50 Rankings
Magazine cites Email as a dominant Marketing Communications Tool.
Durham, NC — February 10, 2010 -– iContact, an industry leader in email marketing services for small and mid-sized businesses, has been named the #1 Email Marketing Service Provider and Resource for Web professionals by Website Magazine in its March, 2010 issue. The article also cites studies that show that email marketing a dominant communications tool for marketing.
Website Magazine’s Top 50 rankings are a measure of a website’s popularity. Rankings are based on average daily unique visitors and page views over a specified period of time as reported by multiple data sources. The site with the highest combination of factors and variables is ranked in the first position.
“Email Service Providers, such as those listed in this month’s Website Magazine Top 50, provide Web marketers the ability to communicate to a broader audience in a personal, non-invasive way,” commented Peter Pestipino, Editor-in-Chief of Website Magazine. “Email has retained its position as the dominant communication channel.”
The March issue of Website Magazine is available now to subscribers and in digital form at http://websitemagazine.com.
About iContact
With more than 60,000 customers, iContact provides email marketing for SMBs and non-profits. iContact allows for easy creation of email newsletters, surveys, and autoresponders. Market leaders like Bank of America, Ford, Intuit, Vonage, Symantec, International Paper, LG Electronics, ReMax, United Colors of Benetton, and Centex Homes, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods. iContact, designed for the SMB market and iContact Enterprise, designed for mid-sized to large organizations, are both available at www.iContact.com.
Email Marketing Panel at the 2009 Internet Summit in Raleigh, NC
Email Marketing Powers Cyber Monday
MediaPost Email Insider: Are you ready for the biggest retail email day of the year? I’m speaking, of course, of Cyber Monday, which is this upcoming Monday, Nov. 30. I expect it to easily be the biggest retail email day of the year — and probably the biggest ever.
Cyber Monday has been the most popular day to send retail emails for the past two years. Last year, 70% of the top online retailers tracked by my Retail Email Blog sent at least one promotional email on Cyber Monday. That was up from 68% in 2007.
The last time that Cyber Monday wasn’t most popular retail email day of the year was 2006, before the day was a big deal. That year, Cyber Monday was the sixth most popular day to send retail emails; the day after Christmas was No. 1.
Retailers’ increasing comfort level with Cyber Monday has helped the day become responsible for more and more retail sales. According to comScore, Cyber Monday accounted for $846 million in online spending last year, up 15% from 2007 — and the second-highest amount spent in online retail since the $881 million spent on Green Monday 2007.
The iContact Team at our Dreamforce booth (310). The team provided Salesforce customers hundreds of demos on the new Email Marketing AppExchange offering for Salesforce CRM.
ClickZ Executives & Accounts for August 4th 2009
E-mail marketing firm iContact has named former LendingTree exec Keith Moore as its CMO. Moore previously served as GM and SVP for LendingTree parent firm Tree.com where he handled short form mortgage and emerging businesses divisions. iContact serves over 50,000 clients and has over 185 employees.







